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Alexa Photo Frame

Leading core UX and interaction design for a new Alexa device, from early concepts to a working photo-frame experience.

  • 0 to 1 device
  • UX design lead
  • Design engineering

Project overview

  • Overview

    A frame for everyday life

    The first Alexa Photo Frame brought Amazon Photos, Alexa and a new physical device into the same experience. My work covered the core OS UX and Voice Notes, in collaboration with design, research, product and engineering. Amazon announced the device on October 28, 2026. Read the launch announcement.

  • Role

    UX design lead & code prototyping

    I led core device UX and interaction design, from research and concepts through detailed UI and working prototypes for stakeholder alignment and real-user testing.

    Team: Amazon Photos, Alexa and Devices · Nearly one year

  • Problem

    A quiet object with a rich interaction model

    A frame lives in the room for hours and receives attention in moments. Browsing, listening and contributing need to fit around the photographs without turning every glance into a task.

  • Solution

    Photos first, context within reach

    I connected ambient viewing, touch discovery and voice into one device experience. Working code made its transitions and edge states tangible enough for the team to evaluate together.

Alexa Photo Frame with a wood border and white matting, displaying a family photo on a sunlit cabinet.
Image: Amazon

Photos first. Touch to explore.

Touch to browse, turn a photo, or leave a heart.
Opening the original interaction…
Photos
Tap or swipe to explore.

Motion with a sense of place

Turn a photo. Make room for a new memory.
Opening the original interaction…

One memory. Two sides.

A 700 ms turn. Controls change at the midpoint.

Opening the original interaction…

Make room for a new story.

Photos part and settle around the new arrival.

Ask Alexa

A spoken request becomes a photo collection.

Alexa voice feedbackSample search: Apollo

Opening the original interaction…

Every photo has a second side

Notes and context live on the back of each photo.

The photo, its notes and its context stay together.

Opening the original interaction…

Two portraits. One specific story.

Pairs browse together. Choose one photo to open its notes and context.

A portrait pair stays together while you choose a photo for its notes.

Select the photograph

Choose a photo. Keep the pair.

Carry its context forward

The photo and its story, together.

Design in code

Working prototypes aligned teams and made the UX testable.

Tools behind the prototype

Built for hands-on reviews and user testing.

Amazon

[Tidjane’s] AI driven prototypes were pivotal to the team understanding complex interactions and made decisions much easier.

Jonathan Shariat on LinkedInPrincipal UX design lead, Amazon

Public launch feedback, with name clarified.

Prototype scope and source versions

The interactive views use the original 1280 × 800 prototype UI. Search and recording are simulated. This is a design prototype, not the shipping device software.

The latest device branch is dated May 7, 2026. The April 22 branch preserves the earlier portrait-pair behavior. The archive includes Voice Notes studies, device settings, Amazon Photos mobile drafts, AMZP-mobile, a responsive mobile demo, a January 14 prototype recording and icon work. Dates identify source revisions, not the project schedule. A separate generic QR generator is outside the Alexa onboarding story.

One pair, two browsing models

Separate portraits, or keep the pair together and choose a photo for its notes.
Before

Each portrait becomes a card.

After

The pair stays together.

A shared interface language

One set of controls, from browsing to voice.

Control surfaces

48 px touch targets.

Icon language

Voice and photo actions.

Voice notes

Speaker, time and progress.

Recording and review

Record, review and keep.

Photo signals

Notes and new arrivals.

Settings inputs

Native adaptive brightness switch, onActive
Native adaptive brightness switch, offInactive
Native brightness slider with sun icons and a teal filled trackBrightness
Teal marks active settings.

Type with a clear role

12:4844 · Ambient clock
Add a voice note24 · Navigation
Record voice note20 · Actions
Janice16 · Note identity
January 25, 202614 · Supporting detail

Immersive labels 15 px · Timing 13 px · Settings 18 px

Color and contrast

Text and waveform#837878
Inactive waveform#c5c0ba
Destructive action#c5736e
Active settings#18a599

Light controlsWhite at 60%, 80%, 90%

Dark controlsWhite at 15%, 25%

Beyond the main flow

Device settings, Voice Notes and companion-app studies.
The latest Frame prototype’s spatial discovery carousel
May 7, 2026

One connected experience

Photos, notes, notifications and voice search.

Explore the working prototype

Sample photos and simulated voice flows. Audio plays on request.
Alexa Photo Frame in its oak frame

From prototype to launch

Core UX and Voice Notes, developed across Photos, Alexa and Devices.

Sources

3 references
  1. About Amazon
    Alexa Photo Frame announcement · October 28, 2026
  2. Amazon
    Alexa Photo Frame, features and specifications
  3. About Amazon
    The 2026 Alexa device lineup

More work